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Articles by Team SmartCEO

Team SmartCEO Featured in #The Magazine #Fictional Case Study

Spreading smiles

Apr 01, 2012

Spreading smiles

How can a chain of dental clinics grow strongly as a reputed brand and sustain its service? In this fictional case study, we determine its growth strategy

Team SmartCEO Featured in #Starting Up

At his own pace

Apr 01, 2012

At his own pace

Sharad Haksar doesn’t believe in being typical and be it his photography or advertising, the work he does reiterates this belief. To him, it isn’t about being big, but about being effective

Team SmartCEO Featured in #Starting Up

More masti at schools

Apr 01, 2012

More masti at schools

With its flagship product Computer Masti, InOpen Technologies hopes to diversify with more products this year and ensure educational content is given prime importance

Team SmartCEO Featured in #Starting Up

Twitter meets financial news analytics

Apr 01, 2012

Twitter meets financial news analytics

By relying on social media to aggregate real time financial news, Heckyl Technologies hopes to differentiate itself by focusing on retail investors. With an investment from Seedfund, it now hopes to expand its global presence

Team SmartCEO Featured in #Special Features

The GDP woes

Apr 01, 2012

The GDP woes

What needs to be done to counter the current slowdown? Five entrepreneurs share their views

Team SmartCEO Featured in #Special Features

The grassroots innovators

Apr 01, 2012

The grassroots innovators

With its smart stove, greenway grameen infra’s innovation delivers both fuel efficiency and health benefits

Team SmartCEO Featured in #Brand Strategy

The discount folly

Apr 01, 2012

The discount folly

Most big retailers are offering heavy discounts on a regular basis that ends up diluting a brand. Manufacturers and retailers must instead rely on a longer term strategy of offering personalised discounts and building customer loyalty

Team SmartCEO Featured in #Cover image

April 2012

Apr 01, 2012

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Team SmartCEO Featured in #The Magazine #Big Ideas

The hidden key to productivity

Apr 01, 2012

Every company worries in some way about how to make people more productive. To do this, most companies normally focus on two things: training – building knowledge and skills, and technology. No doubt this does yield returns. However, there is something

Team SmartCEO Featured in #Startup School

An appetite for more

Apr 01, 2012

An appetite for more

Having come out trumps with its online restaurant listings, Zomato.com has now forayed into the e-commerce space by selling tickets for restaurant-based New Year events. The InfoEdge-funded company is all set to grow further, while keeping