Helping Enterprises Understand Customer Expectations At A Granular Level

Enterprise Tech Startup50

In Startup50 2017: CloudCherry’s customer experience management SaaS platform helps enterprise customers understand customer expectations at a granular level across touch points. In a span of three years, CloudCherry has grown rapidly to clinch 100+ clients in 14 countries and that’s exactly the reason why they made it to Startup50 2017.

Founders: Vinod Muthukrishnan, Vijay R. Lakshmanan, Prem K. Viswanath

Faster, better, cheaper: Established in 2014, CloudCherry’s customer experience management platform helps organisations map and capture omni-channel feedback across a customer’s journey, empowers every single person within the organisation with data-driven insights and real-time actionability, and integrates with existing systems of records. At present, the company equips its clientele with metrics through tools such as the Net Promoter Score and the CloudCherry Customer Delight Score. Through its rounded approach, CloudCherry offers its customers a faster, more efficient and easily usable solution that drives growth by enhancing customer experience.

Good pace of growth: In a span of three years, CloudCherry has grown at a great pace to clinch over 100 clients spread across 14 countries. Going into the next fiscal, the company is maintaining its focus on key markets and doubling down on its partnership with marquee clients such as Cisco, Microsoft and Salesforce. It has also more than doubled its user base, year-on-year, and moved into a new geography, namely Singapore. The founders at CloudCherry view the entry into Singapore as a gateway to Australia.

In September 2016, it raised a Series-A to the tune of US$ 6 million in a round led by Vertex Ventures and Cisco Investments with participation from existing investor IDG Ventures India. These funds were utilised on CloudCherry’s ‘Go Global’ push as a result of which it won marquee customers in the U.S., Singapore and Malaysia. The company has received inbound interest for a Series-B and is actively considering raising a Series-B in the coming quarter to scale its sales and marketing efforts.

Quick Facts:

100 –  No. of clients spread across 14 countries

US $6 million – Series-A funding led by Vertex, Cisco Investments and IDG Ventures India

17 – No. of customer communication channels tapped to capture customer feedback

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