Quikr’s cmo, vineet seghal, gives us a peek into the marketing mix of a startup

Oct 01, 2014

MADHUMITA PRABHAKAR Vineet Seghal, the newly appointed chief marketing officer of Quikr, the online classifieds startup, believes in seeing an opportunity in every limitation. Here’s why. Having worked for over 18…  

Advertising Branding CMO Ecommerce listing portal Marketing Quikr Startup Marketing

Login for tuitions

Aug 01, 2012

Meritnation.com, the online K-12 education service provider, is targeting a paid subscriber base of six lakh students over the next three years

Infosys

Analysing your social influence

Aug 01, 2012

Unmetric Inc. is ramping up its team strength and integrating new metrics to its platform with an intention of establishing itself as a leader in the social media benchmarking and competitive intelligence space

Entrepreneurship

Getting to the sole of e-commerce

Aug 01, 2012

Manmohan Agarwal, founder and CEO, BigShoeBazaar, is giving e-commerce a shot in his second stint as an entrepreneur. In spite of operating in a crowded sector with low barriers to entry, Agarwal believes his team’s execution skills will

Nirmala Priyaa

Shop-in-shopo

Jul 02, 2012

Online handicrafts bazaar, Shopo.in brings quality crafts to the fore by connecting its makers directly with their customers and thus, eliminating the middlemen

Prepaid with a twist

Jul 01, 2012

Zaggle, a startup founded by eYantra’s Phani Raj, is bringing in an interesting angle to prepaid gifting cards

Quick, quikr, quickest

Jul 01, 2012

A leading player in the online horizontal classifieds space, Quikr plans to continue to market aggressively as it hopes to increase its footprint over more cities and cover more categories

Snapdeal’s Plan D

Nov 01, 2011

When Kunal Bahl and Rohit Bansal were ready to take the entrepreneurial plunge, they never thought about building an Internet business. They just wanted to pioneer discount couponing in India

The CarWale ride

Nov 01, 2011

Mohit Dubey, founder, CarWale, conducted multiple experiments around car sales before identifying a model that worked

Transition at Myntra

Nov 01, 2011

Mukesh Bansal, founder and CEO, Myntra, wanted to move away from a niche space into a market that was mainstream and large