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Prem Sivakumaran is co-founder & CEO of Growth Mechanics, a leadership and entrepreneurship-focused business content company in India. Growth Mechanics publishes The Smart CEO, a publication focused on enabling peer-to-peer knowledge exchange among C-level executives and board members. The platform reaches over 1.2 lakh CXOs across its website, app, print publication & CEO Round Tables, and has featured on the cover India’s leading business leaders/founders from Infosys, Mindtree, Tata Sons, ICICI Bank, Biocon, Yes Bank and several others. In addition of Smart CEO, Growth Mechanics also organises the Startup50 Conference & Awards, an annual event to recognize India’s top 50 startups every year. Startup50 Alumni include Freshdesk, Oyo Rooms, Urban Ladder, Capital Float, Paperboat Beverages, among others. Growth Mechanics’ primary business model revolves around linking CXOs and Brands around engaging content and has worked with India’s leading companies including Mahindra Group, Godrej & Boyce, BASF, Airtel, Tata Docomo, Fiat, IDA Ireland, Yes Bank, Prestige Estates, Frederique Constant, Indian Terrain

Articles by Prem Sivakumaran

Prem Sivakumaran Featured in #Cover Story

Teamlease on a mission

Nov 01, 2012

Teamlease on a mission

By partnering with the Karnataka State Government to privatise its employment exchanges and setting in motion TeamLease University, a vocational training university, TeamLease is focused on delivering on its tagline, ‘putting India to work

Prem Sivakumaran Featured in #Special Features

“We need better regulations, not more”

Nov 01, 2012

Key takeaways from the International Banking Summit organised by Financial Times and Yes Bank

Prem Sivakumaran Featured in #Cover Story

The art of bootstrapping. And growing.

Sep 01, 2012

The art of bootstrapping. And growing.

Zoho Corp’s Sridhar Vembu has built a US $150 million-a-year business with no debt and no external investors

Prem Sivakumaran Featured in #Consumer Products #Starting Up

The next zing thing

Jul 01, 2012

The next zing thing

Gurgaon-based Hector Beverages, the parent company behind the energy drink brand Tzinga, wants to make functional beverages for the developed world. The company’s first masterstroke: its affordable pricing strategy delivered through innovative packaging

Prem Sivakumaran Featured in #The Magazine #Leadership

My next goal: Leading a successful IPO

Jul 01, 2012

My next goal: Leading a successful IPO

T.G. Ramesh has made several transitions in his career. After being an entrepreneur in the IT industry and then starting up a wildlife resort that he sold to Café Coffee Day, Ramesh is now gearing up for his next

Prem Sivakumaran Featured in #Functions #Leadership #Startups we featured this month #Cover Story

Why leaders have to be followers?

Jun 01, 2012

Why leaders have to be followers?

Matt Barney, director, Infosys Leadership Institute, has had the privilege of working closely with the founders of Infosys. Here, he demystifies the concept of leadership through several observations from the Infosys story

Infosys IT Industry Leadership

Prem Sivakumaran Featured in #Cover Story

The Impact Investor

May 25, 2012

The Impact Investor

Jayant Sinha and Omidyar Network are slowly but surely building a venture capital model to solve large-scale social problems

Prem Sivakumaran Featured in #Leadership #Cover Story #Entrepreneurship

Here’s to the Crazy ones

Apr 01, 2012

Here’s to the Crazy ones

Indian entrepreneurs Alok Kejriwal and Mahesh Murthy never shy away from speaking their minds. Here, we get them to analyse hard-hitting aspects of the Indian startup ecosystem and gather practical tips for early-stage entrepreneurs

Prem Sivakumaran Featured in #Growth Enterprise

A techno-marketing mix

Apr 01, 2012

A techno-marketing mix

Digital marketing services firm, EBS Worldwide is slated to clock revenues of Rs. 70 crore in FY 2012. Chris George is putting together a strategy to touch annual revenues of Rs. 100 crore in the next 24 months by focusing

Prem Sivakumaran Featured in #Editors Note

The art of being unreasonable

Apr 01, 2012

Almost six months ago, when I interviewed Mohit Dubey, founder of CarWale, he referred to his investor, Mahesh Murthy, as Mahesh bhai