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Prem Sivakumaran is co-founder & CEO of Growth Mechanics, a leadership and entrepreneurship-focused business content company in India. Growth Mechanics publishes The Smart CEO, a publication focused on enabling peer-to-peer knowledge exchange among C-level executives and board members. The platform reaches over 1.2 lakh CXOs across its website, app, print publication & CEO Round Tables, and has featured on the cover India’s leading business leaders/founders from Infosys, Mindtree, Tata Sons, ICICI Bank, Biocon, Yes Bank and several others. In addition of Smart CEO, Growth Mechanics also organises the Startup50 Conference & Awards, an annual event to recognize India’s top 50 startups every year. Startup50 Alumni include Freshdesk, Oyo Rooms, Urban Ladder, Capital Float, Paperboat Beverages, among others. Growth Mechanics’ primary business model revolves around linking CXOs and Brands around engaging content and has worked with India’s leading companies including Mahindra Group, Godrej & Boyce, BASF, Airtel, Tata Docomo, Fiat, IDA Ireland, Yes Bank, Prestige Estates, Frederique Constant, Indian Terrain

Articles by Prem Sivakumaran

Prem Sivakumaran Featured in #Editors Note

A tip for 2015

Dec 01, 2014

This time last year, I wrote this article titled ‘a reading strategy for 2014’ which suggested a unique approach to choosing books (and articles), especially ones that can potentially influence your business…  

Prem Sivakumaran Featured in #IT,‌ ITeS and‌·Outsourcing #Strategy #Technology - Products #Cover Story #Entrepreneurship

The freshdesk story decoded

Dec 01, 2014

Through a deep dive into the Freshdesk backstory, Girish Mathrubootham, founder and CEO of the cloud-based customer support software venture, explains to us the defining moments of what is now one of India’s fastest growing startups

Accel Partners Cloud software CRM Freshdesk Girish Mathrubootham Google Capital Tiger Global Management Zoho Corp.

Prem Sivakumaran Featured in #Strategy #Technology - Products #Cover Story #Entrepreneurship #Financial Services

Transformation by design

Oct 01, 2014

Polaris’ Arun Jain has engineered a unique strategy at the mid-sized financial technology company, incubating a robust products company from within a running services entity. He has put together an A-Team of five CEOs to mastermind two companies

Arun Jain BFSI Financial Technology Global Transaction Banking Global Universal Banking Insurance Intellectual Property Polaris Risk and Treasury Management

Prem Sivakumaran Featured in #Cover Story

In coffee, we trust

Sep 01, 2014

Tata Starbucks is the coming together of two iconic brands. 34-year-old Avani Saglani Davda, the company’s CEO, explains to us why her game plan for Starbucks in India is…  

Prem Sivakumaran Featured in #Cover Story

Where ther e’s traction, Money will follow

May 01, 2014

Deepinder Goyal, founder and CEO, Zomato, shares a great working relationship with investor Sanjeev Bikhchandani of Info Edge for one simple reason: Bikhchandani is more entrepreneur, less investor. And the two of them understand the key fundamental of running a

Prem Sivakumaran Featured in #Editor's‌ Pick #Cover Story

Where ownership and management are different

Dec 01, 2013

Where ownership and management are different

Dr. Ranjan Pai, Managing Director, Manipal Education and Medical Group, has led the professionalisation of the Group by consciously empowering his senior managers, seeding several new ideas and laying the platform to raise private equity capital for growth. Operating in

Prem Sivakumaran Featured in #Cover Story

Creative dialogue

Jun 01, 2013

Creative dialogue

Cognizant’s Lakshmi Narayanan & Vortex’s L. Kannan and Vijay Babu

Prem Sivakumaran Featured in #Editor's‌ Pick #Cover Story

Businesses don’t go anywhere,people do

Apr 01, 2013

Businesses don’t go anywhere,people do

Mindtree’s Subroto Bagchi urges entrepreneurs to think of their journey as a process of continuously creating infrastructure – physical, intellectual and emotional. He specifically emphasises on the importance of scaling up one’s team simply because businesses don’t go

Prem Sivakumaran Featured in #Cover Story

AUTOMOBILE 2.0

Dec 01, 2012

AUTOMOBILE 2.0

Chetan Maini, chief of technology and strategy, Mahindra Reva, talks about how the 120-year-old DNA of the automobile industry is beginning to change and his plans for the company, going forward

Prem Sivakumaran Featured in #Cover Story

Hop on the redbus

Nov 01, 2012

Hop on the redbus

In FY 2012, redBus grew its top line 3x, touching a turnover of Rs. 350 crore and in the process registered its first profitable year