Bootstrapped & Growing: How QualityKiosk Built a Self-Funded Business in the Software Testing Space

QualityKiosk, which offers automated quality assurance solutions for clients across geographies and verticals, counts 50 of the Indian Fortune 100 companies and 18 of the global Fortune 500 companies as its key clients. The company is banking on its speed of execution and technology advancement as key factors to drive a 5X growth in the next five years, both in revenues and number of employees.

Maneesh Jhawar, Founder and CEO, QualityKiosk

“In reality, I started QualityKiosk to escape my family business!” jokes Maneesh Jhawar, its CEO & founder. On a serious note, however, he quickly adds that in the year 2000, he sensed a need in the software testing scenario and, hence, decided to capitalise on it. QualityKiosk offers end-to-end digital and enterprise quality assurance solutions for various verticals across geographies, and its cohesive line of quality assurance services includes quality, functional and performance assurance, and test automation and real-time user experience management, to name a few. “QualityKiosk provides Digital Business Assurance to help clients meet their business goals,” he summarises the focus of the company.

From a few core members operating out of a small office when they started in 2000, in Mumbai, the company today employs 1500+ quality assurance experts, spread across 20+ countries in APJ, EMEA, and the Indian-Subcontinent. The company works with over 200 clients across a cross-section of verticals such as banking, financial services, insurance and automotive, and some of them include, IDFC Bank, TATA AIG, Manulife, Tata Motors, Bharti-AXA and South Indian Bank among others.

An ISO Certified company that has provided premium user-experience for over 3,500 projects in the past 17 years, it is bootstrapped and does not intend to look for funding. “We count more than 50 of the Indian Fortune 100 companies and 18 of the Fortune 500 global companies as our clients. The market share of each of these geographies is different,” he explains.

The Testing Need

With technology disruptions happening across industries, the key to stay ahead in the game is to accelerate velocity in terms of reducing testing cycles, reducing product go-to-market times and staying ahead of the competition. “Our distinctive approach to performance engineering helps reduce performance testing time by 40 per cent,” says Jhawar. QATH, QualityKiosk’s test automation platform, helps in continuous testing and is built to be an agnostic, plug-and-play tool for clients.  

The company keeps its employees up-to-date with industrial advancements through regular training workshops and interaction with key industry analysts. Its dedicated technology research team also experiments with future technologies and helps the organisation stay on top of every technology wave.

“The market is evolving each day, even as we speak now. Internet of Things, smart machines, industrial IoT and machine-to-machine communication are getting mainstream with more people becoming digitally savvy for mundane chores, online payments, online shopping and even buying groceries,” he points out. In such a scenario, even one failed transaction will lead to a frustrated end-user. With digitization already becoming the next best thing, quality assurance is an area organisations will have to focus on. Therefore, any business that uses IT systems, mobile applications and believes in delivering a stellar end-user experience is a likely prospect for the company. “Industries like banking, insurance, retail & e-commerce, telecom and automotive are in the midst of a digital transformation. We foresee most of our revenue coming from these business verticals,” says he.


Our distinctive approach to Performance Engineering helps reduce Performance Testing time by 40 %


The USP

QualityKiosk’s unique platforms for automation, performance engineering, continuous testing and monitoring are aimed to deliver business value to its clients. CXGuardian-Customer Experience Guardian – is a continuous monitoring platform offered as a managed service that can simulate and monitor customer journeys on mobile devices.  “We are the only synthetic monitoring platform in the world that can navigate complex customer journeys including CAPTCHA, Mobile OTP and 2-Factor authentication,” he exclaims self-assuredly. Clients are alerted in case applications or websites are unavailable or not performing as per the thresholds. On the testing front, QATH helps clients with test automation. Accelerated velocity of testing and reduction of quality assurance life cycle helps clients ‘do more, with less’, which seems to be the new mantra for them, as opposed to reduced costs, which was the focus earlier. “Typically, our clients face challenges pertaining to cost pressures, competition (accelerated timelines for go-to-market) and quality,” points out Jhawar. Therefore, QualityKiosk relies on automation, API testing and early performance engineering to shift left and accelerate velocity of the test cycles.

The automation focus is expected to help the company grow 5X in the next five years, both in revenues and organisation size. “To achieve this growth, our focus is three-fold -People, Process, Platform,” he adds, on a concluding note.


­

Snapshot

Venture: QualityKiosk

Founder: Maneesh Jhawar

Founded in: 2000

Funding Status: Bootstrapped

Focus: Provides Software Testing Automation Solutions


Concept in Brief

With technology disruptions happening across industries, the key to staying ahead in the game is to accelerate velocity in terms of reducing testing cycles, reducing product go-to-market times and staying ahead of the competition. Sensing a gap in the market for solutions that can enable this, Maneesh Jhawar started QualityKiosk in 2000, in Mumbai, with a few core members. The company today employs 1,500+ quality assurance experts, spread across 20+ countries including APJ, EMEA, and the Indian-Subcontinent. The company has acquired over 200 clients across verticals such as banking, financial services, insurance, retail, e-commerce, Government, automotive and telecom. And, some of them include IDFC Bank, TATA AIG, Manulife, Tata Motors, Bharati-AXA, South Indian Bank and more. An ISO Certified company that has provided premium user-experience to over 3,500 projects in the past 17 years, it is bootstrapped and does not intend to look for funding.

Meera Srikant has been working with publishers and publications since 1993, writing and editing articles, features and stories across topics. She also blogs and writes poems, novels and short stories during leisure. Writing for The Smart CEO since 2010, she is also a classical dancer.