Identifying A niche e-commerce segment

Mar 01, 2015

Pankaj Garg founded DailyObjects.com, an e-commerce player focused almost entirely on selling its own brand of smartphone cases. The Seedfund portfolio company has already broken even and is now ready to scale to the next level

DailyObjects e-commerce Seedfund

Desh to videsh!

Feb 01, 2015

One can identify a Chumbak wallet, bag or key chain right away. This uniqueness in design is one of its key strengths, which Vivek Prabhakar is depending on, to take the company beyond India on to the world stage

Chumbak designer collectibles Matrix Partners India Seedfund

Playing monopoly

Dec 07, 2014

Google being synonymous with Internet search is just one example of brand monopolies; these are the brands that have channeled their business on consumer insight and owned the category with their solution. Increasingly, the only way to succeed, especially in

Advertising Branding Mahesh Murthy Marketing RedBus Seedfund Startup Marketing

Putting the experience in travel

Dec 01, 2014

Seedfund-backed V Resorts aggregates private properties in emerging tourist destinations and offers an experience-based opportunity for working professionals to plan quick getaways from the metros. Currently based in New Delhi, it plans to enter Mumbai by March 2015

Bedrock Ventures Resorts Seedfund travel V Resorts