Articles categorized as "Special Features"
Kiosks - A small, efficient marketing tool!
Jan 01, 2010
Retail kiosks with their cost benefit structure make good business sense for the retailer, while their ease and convenience seem to be the reason for customer patronage
1 Brand, 2 Decades, Infinite equity
Dec 01, 2009
November 15th will mark the completion of 20 years for India’s greatest-ever sporting icon at the highest level in international cricket. To join in the celebrations of this mammoth achievement, The Smart CEO presents its view on brand
A Medical Getaway
Dec 01, 2009
A look at how India is tapping into the lucrative industry of medical tourism
Down Recession Lane
Dec 01, 2009
Lessons learnt from some of the world’s worst phases of economic recession in the last three decades