Articles categorized as "Cover Story"
A meal replacement shake for busy professionals
Apr 10, 2017
Saurabh Garg and Anurag Kedia, co-founders of The Four Fountain Spa, spotted an opportunity to launch a new food category for the Indian market. Driven by research, the duo launched myDaily…  
Paper Boat takes on international competition by presenting an Indian alternative
Apr 10, 2017
Hector Beverages started with the vision of selling functional energy drinks for the Indian audience. Quickly, it pivoted to launch Indian beverages like aam pana and panakam. Now, the company is gearing…  
‘I Say Organic’ Is Capitalizing On The Growing Indian Sentiment For Organic Food
Apr 10, 2017
After spending six months learning organic farming in rural India, its founder Ashmeet Kapoor has setup ‘I Say Organic’ to make India take further steps towards healthy living, on one hand, and…  
What is the second wave of dining all about?
Apr 10, 2017
Over the last 16 years, Impresario’s Riyaaz Amlani has launched a series of restaurant brands and formats. Amlani’s forte has been his ability to spot emerging consumer trends and marry…  
Chronicling Milk Mantra’s growth strategy
Apr 10, 2017
In the next one year, Milk Mantra aims to fund its expansion in the East, and grow organically and inorganically in places such Kolkata, Raipur, Jamshedpur, and Ranchi. Once the brand is…  
UK’s Witlinger will now be brewed in India
Apr 10, 2017
Kaama Breweries, which imports Witlinger brand of beer from U.K., plans to start brewing it in India shortly under the close watch of the UK-based master brewer, Bill Dobson “We…  
Yoga Bar Wants To Become The Go-To Brand for Healthy Snacking
Apr 10, 2017
Yoga Bar aims to change your snacking habit to a healthy one. Founded by sisters – Anindita and Suhasini – the company currently sells snack bars and protein bars that use all natural ingredients…  
From Niche to Mass Market: Nourish Organic’s Strategy for FY 2017-18
Apr 10, 2017
Prior to founding Nourish Organics, Seema Jindal-Jajodia worked with her family business’ CSR arm, focusing on the needs of special children. But several personal experiences, led her to start-up a…  
Why Is AD Singh Dabbling in the Affordable Dining Space?
Apr 10, 2017
Restaurateur and MD of Olive Bar & Kitchen, AD Singh, believes India is now seeing a casual, affordable dining wave and he wants to capitalise on this by offering quality service at…  
Why the Ovenfresh founder favours profitability & sustainability over rapid growth
Apr 10, 2017
While Ubiquitous Foods was founded in 2008 with an initial focus on Ovenfresh, its offline bakery chain, it eventually tapped the online space in 2015, with bulk ordering platform, Eatfresh. Today, the…