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Articles categorized as "Functions"

“I was looking for a large, unserviced sector”

Dec 01, 2010

“I was looking for a large, unserviced sector”

In conversation with S. Parthasarathy, founder, Nu Street, a cloud software firm, on his learnings from being a serial entrepreneur

The tug of war

Nov 01, 2010

The tug of war

Understand the ‘drag along rights’ that an investor and promoter have to come to terms with while the former exits a company

THE MECHANICS OF A TERMSHEET

Sep 01, 2010

THE MECHANICS OF A TERMSHEET

First in a series of articles that simplifies a term sheet, clause by clause, helping the investor and promoter steer clear of ambiguity

Connecting online

Sep 01, 2010

Connecting online

In a crowded market, it is important to stand apart. The branding exercise has become critical for every organisation today, and multiple means of branding are required to ensure top of the mind recall. As the Internet achieves higher rates

Of Dynasties, Shah Rukh Khan, Marriage and Metaphors

Sep 01, 2010

Of Dynasties, Shah Rukh Khan, Marriage and Metaphors

The apt word to describe Santosh Desai’s Mother Pious Lady would be insightful. But, is that good enough reason to pick it up

Can entrepreneurship be taught?

Sep 01, 2010

Can entrepreneurship be taught?

India, unlike the rest of the world, is a believer in the motion that business education can level the playing field between those who come off a business background and those who begin as first generation entrepreneurs

Touch the right chord

Aug 01, 2010

Touch the right chord

Over time, the life of an Indian woman has evolved – she now presents a confident picture of being a caregiver while being a career seeker. Communication that targets the new age woman encompasses this change and more

Start smart with a startup lawyer

Jul 01, 2010

Start smart with a startup lawyer

On day one, startups need to make some crucial decisions. A very crucial one, which is quite often overlooked, is to hire a lawyer. A lawyer will assist in taking the seven important legal decisions that can make or break

When you’re Happy and you know it

Jun 01, 2010

When you’re Happy and you know it

Bengaluru-based Happy Creative Services is redefining advertising with their vision to do special things and one day be a global force