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Articles categorized as "Functions"

The marketing partner

Mar 01, 2011

The latest function that companies have begun outsourcing is marketing. And outsourced marketing solutions provider, CMO Axis, is cashing in on this trend especially with regards to smaller businesses

Compensation philosophy

Mar 01, 2011

Compensation philosophy

Getting compensation policies right is a must for the HR function. In this piece, we take a look at how pay scales have changed over the years and the factors that have influenced this change

Sanjeev Bikhchandani Featured in  

Sanjeev Bikhchandani’s search for a Naukri

Mar 01, 2011

Sanjeev Bikhchandani’s  search for a Naukri

Info Edge’s executive vice-chairman, Sanjeev Bikhchandani, launched his first Internet portal, Naukri.com, in 1997 when India had only 14,000 Internet users. Today, he is churning out strategies to make Info Edge the most dominant Internet company

Benefit from cross-learning

Feb 01, 2011

Benefit from cross-learning

In an effort to cope with change, human resources must learn from other functions within the organisation

The chief and his people

Jan 01, 2011

The chief and his people

In these competitive times, one resource that differentiates an organisation from its competition is its people. And for employees of an organisation to thrive, there needs to be a defined relationship between the functions of human resource and top management

Standardising the seed round term sheet

Jan 01, 2011

Standardising the seed round term sheet

With the legal documentation process for startup entrepreneurs getting complex, a standard set of seed series financing documentation could help simplify the process to a large extent

Next big AD thing

Jan 01, 2011

Next big AD thing

As emerging stars from sports like boxing and badminton gear up to endorse brands, branding experts and talent management professionals analyse their marketability vis-à-vis existing sporting icons in India

Ideal situation is to balance both payables and receivables

Jan 01, 2011

Ideal situation is to balance both payables and receivables

An interview with Natarajan. R, chief operating officer and chief financial officer of Helion Advisors, a venture capital firm, on the importance of maintaining a healthy cash flow

Work around anti-dilution

Dec 01, 2010

Work around anti-dilution

The anti-dilution clause can be dealt with in a manner that best minimises its impact

‘Differentiation and being relevant to the consumer is critical to build a successful brand’

Dec 01, 2010

‘Differentiation and being relevant to the consumer is critical to build a successful brand’

In conversation with Ramanujam Sridhar, founder and CEO, brand-comm, a Bangalore-based brand communication consulting firm