Articles categorized as "Functions"
The marketing partner
Mar 01, 2011
The latest function that companies have begun outsourcing is marketing. And outsourced marketing solutions provider, CMO Axis, is cashing in on this trend especially with regards to smaller businesses
Compensation philosophy
Mar 01, 2011
Getting compensation policies right is a must for the HR function. In this piece, we take a look at how pay scales have changed over the years and the factors that have influenced this change
Sanjeev Bikhchandani Featured in
Sanjeev Bikhchandani’s search for a Naukri
Mar 01, 2011
Info Edge’s executive vice-chairman, Sanjeev Bikhchandani, launched his first Internet portal, Naukri.com, in 1997 when India had only 14,000 Internet users. Today, he is churning out strategies to make Info Edge the most dominant Internet company
Benefit from cross-learning
Feb 01, 2011
In an effort to cope with change, human resources must learn from other functions within the organisation
The chief and his people
Jan 01, 2011
In these competitive times, one resource that differentiates an organisation from its competition is its people. And for employees of an organisation to thrive, there needs to be a defined relationship between the functions of human resource and top management
Standardising the seed round term sheet
Jan 01, 2011
With the legal documentation process for startup entrepreneurs getting complex, a standard set of seed series financing documentation could help simplify the process to a large extent
Next big AD thing
Jan 01, 2011
As emerging stars from sports like boxing and badminton gear up to endorse brands, branding experts and talent management professionals analyse their marketability vis-à-vis existing sporting icons in India
Ideal situation is to balance both payables and receivables
Jan 01, 2011
An interview with Natarajan. R, chief operating officer and chief financial officer of Helion Advisors, a venture capital firm, on the importance of maintaining a healthy cash flow
Work around anti-dilution
Dec 01, 2010
The anti-dilution clause can be dealt with in a manner that best minimises its impact
‘Differentiation and being relevant to the consumer is critical to build a successful brand’
Dec 01, 2010
In conversation with Ramanujam Sridhar, founder and CEO, brand-comm, a Bangalore-based brand communication consulting firm