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Articles by Team SmartCEO

Team SmartCEO Featured in #Lounge

The business of doing good

Apr 01, 2011

The business of doing good

When one is in a career that benefits society is it unfair to expect that they would have no personal ambition? Does the reporter in the movie No one killed Jessica merely serve society or does she serve herself too

Team SmartCEO Featured in #Human Resource

I Love Going to Work!

Apr 01, 2011

I Love Going to Work!

Getting employees to say just that is becoming a top priority for many organisations. And a ‘fun at work’ initiative provides a great means to engage employees, increase accountability and enhance productivity

Team SmartCEO Featured in #Human Resource

Reward result, recognise effort

Apr 01, 2011

Reward result, recognise effort

High pressure and high intensity are all part of the job definition when one is in sales. So what value can HR bring to the sales function in an organisation

Team SmartCEO Featured in #Personal Finance

BUDGET AND YOUR MONEY

Apr 01, 2011

In light of the recently concluded budget season, we see how certain inclusions or exclusions affect your personal finances

Team SmartCEO Featured in #Marketing, Branding and Advertising

The marketing partner

Mar 01, 2011

The latest function that companies have begun outsourcing is marketing. And outsourced marketing solutions provider, CMO Axis, is cashing in on this trend especially with regards to smaller businesses

Team SmartCEO Featured in #Cover image

March 2011

Mar 01, 2011

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Team SmartCEO Featured in #Editor's‌ Pick #Internet #Leadership

Sanjeev Bikhchandani’s search for a Naukri

Mar 01, 2011

Sanjeev Bikhchandani’s  search for a Naukri

Info Edge’s executive vice-chairman, Sanjeev Bikhchandani, launched his first Internet portal, Naukri.com, in 1997 when India had only 14,000 Internet users. Today, he is churning out strategies to make Info Edge the most dominant Internet company

Team SmartCEO Featured in #Food and Agriculture

MASTI for the taste buds!

Mar 01, 2011

MASTI for the taste buds!

Mast Kalandar, the Indian quick service restaurant, was a result of a clear vision – to provide quality north Indian food to a target audience, ready to lap up its offering. Today, it is aiming to professionalise its set up and

Team SmartCEO Featured in #Internet

Dressing a million

Mar 01, 2011

Dressing a million

Pioneers of the online shopping club format in India, Fashion and You has given brands an alternate means to liquidate inventory without dilution. In the last year, the company has tweaked its product offering to make it more relevant to

Team SmartCEO Featured in #Starting Up

A page out of Hippocampus’ book

Mar 01, 2011

A page out of Hippocampus’ book

Hippocampus began as an effort to provide reading space and books for children. In time, the company aims at creating a reading movement