Team SmartCEO Featured in #Cover Story
Aug 01, 2014
Today, a brand can invest heavily in advertising and still mean nothing to a customer. The success of a brand lies in creating a customer connect and enhanced customer experience
Team SmartCEO Featured in #Cover Story
Narayana health’s brand building journey
Aug 01, 2014
By embracing technology further, Narayana Health’s leadership team spearheaded by Dr. Devi Shetty and Dr. Ashutosh Raghuvanshi continues to hold accessibility and affordability of healthcare services at the brand’s core
Team SmartCEO Featured in #Cover Story
Aug 01, 2014
Branding should target a simple outcome, relevant to all the stakeholders, stresses Swaminathan Dandapani, executive chairman, Manipal Hospitals
Team SmartCEO Featured in #Cover Story
Adding more dimensions to your brand
Aug 01, 2014
After carefully observing the various talks at Brand Owners’ Summit in Bengaluru, we’ve come to the conclusion that it is impossible to lay down a framework for brand building and say with full confidence that we’ve collated a
Team SmartCEO Featured in #Starting Up
Jul 01, 2014
Dr. Mohammed Rehan Sayeed, a cardiac surgeon by profession, started Motherhood Hospitals, a mother and child care single-specialty chain, to fill the lacunae in the delivery of healthcare in the country
Team SmartCEO Featured in #Starting Up
Capitalising on the power of data
Jul 01, 2014
Advitiya Sharma, along with 11 co-founders, set up Housing.com as a map-based home search portal that offers more than 100 data points, at just a click
Team SmartCEO Featured in #Starting Up
Jul 01, 2014
Unitus Seed Fund-backed Welcare Health Systems has developed affordable eye-screening devices to fight diabetic retinopathy, an illness which is likely to affect one in four diabetes patients in the coming years
Team SmartCEO Featured in #The Magazine
Jul 01, 2014
Sahil Baghla, co-founder, Bluegape.com, the online fan merchandise retailer, on how his company raised funds from Letsventure.com and how he plans to utilise those funds
