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Articles by Team SmartCEO

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Women Can Achieve Anything They Set Their Minds On

Apr 04, 2016

Women Can Achieve Anything They Set Their Minds On

I strongly believe that the world belongs to those who want to make a difference and gender is no barrier. We have enormously talented women in leadership positions in India and many more who are rising to the top. These

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E-retailers: are your end-of-reason sales working?

Feb 05, 2016

E-retailers: are your end-of-reason sales working?

Today, the overwhelming number of smartphones users in India presents retailers with a unique opportunity to connect and engage with their customers outside of physical stores. However, success will be hard to come by without a strong and effective user

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“The genes we inherit from our parents can be considered as the ‘luck’ factor.”

Dec 12, 2015

“The genes we inherit from our parents can be considered as the ‘luck’ factor.”

Anu Acharya, Founder, Mapmygenome, a molecular diagnostics company

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The unknown force

Dec 12, 2015

List 1: Anil Kumble. Roger Federer. Vinod Khosla. Deepak Parikh List 2: Rajinder Goel. Monica Seles. Ved Prakash Arya. Ashok Kapur  These are two lists of names, carefully pruned, for a factor…  

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Pay attention to attention

Dec 12, 2015

Pay attention to attention

Researchers from Steelcase, a company that provides workplace solutions, have found that understanding how brains work is crucial to studying workers’ behaviors and the changing nature of work. The author highlights five common scenarios to look out for at work

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December 1, 2015

Dec 12, 2015

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No place for stress in teams

Dec 12, 2015

No place for stress in teams

The founder of Mapmygenome India, Anu Acharya, talks about the importance of taking steps to prevent stress at workplace. In her company, she encourages physical health and fitness as it leads to better performers

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November 2015

Nov 01, 2015

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Are you paying attention to the diminishing marginal revenues in paid advertising?

Sep 01, 2015

Are you paying attention to the diminishing marginal revenues in paid advertising?

The first slurp of mushroom soup tastes amazing. The pleasure exponentially decays over each successive slurp as the hunger subsides

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The business of billion dollar babies

Sep 01, 2015

The author shares the three key aspects investors look at before funding startups; the right team, potential market opportunity and an investor’s ‘gut-call